targeted marketing on facebook for festival collection boohoo.
eye-catching photo, short and targeted message, use of emoji's; relate with customer , direct link to shop and buy.
one negative i would say is that none of the product on sale is displayed.
I saw this in New Look, Oxford Circus on a promotional night. I thought it was quite cool and that I could maybe use something similair in my pop-up shop. the tablets switched to different people, I could use pictures of Instagram of people with a certain # such as #asosfestival
This is a screenshot i took as I was watching a music video this ASOS advertisement popped up at the bottom and you can simply click on it to lead you to this new channel they have created.
I could do similar advertising with my festival pack and have it appear in any promotional videos of chosen festivals, music bands, and general fashion & beauty.
Link to the music video: https://www.youtube.com/watch?v=hvHqbpQagjY
Link to the webpage the pop up leads to: https://www.youtube.com/playlist?list=PLwTBfJVVh8CW3EEcyg89avUCrcJdmotQg&affid=14825
This is a screenshot i took as I was watching a music video this ASOS advertisement popped up at the bottom and you can simply click on it to lead you to this new channel they have created.
I could do similar advertising with my festival pack and have it appear in any promotional videos of chosen festivals, music bands, and general fashion & beauty.
Link to the music video: https://www.youtube.com/watch?v=hvHqbpQagjY
Link to the webpage the pop up leads to: https://www.youtube.com/playlist?list=PLwTBfJVVh8CW3EEcyg89avUCrcJdmotQg&affid=14825
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